As they are so often mixed up, it
is worthwhile treating these two words in one post.
The verb evoke means to summon or call forth – the result of this
summons can be feelings – anger, fear, joy, mistrust; and memories – of certain
times, places and events in one’s life.
The action can also involve imagination
where a writer or painter can capture, so vividly, the key attributes of the time, that the reader or observer can build an impression of that time which includes
physical and emotive detail.
In contrast, to invoke means that one calls upon a higher power for assistance,
support and inspiration.
In current times, invoking can appeal to a person of
authority; draw on a reference or citation to receive support.
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